What is a website? What is the real purpose of using it? Why do you need a website?… The following article will answer the above questions, as well as provide some valuable information for you.

I. WHAT IS A WEBSITE?

A website (not to be confused with a webpage) is a collection of information pages containing text, images, audio, video, etc. Identified by a common domain name and accessed through an internet connection.

Website is a place to provide information, and update activities of businesses or individuals, products, services, news, knowledge, etc… to bring value to customers. Then create a premise to build a brand on social networks.

In addition, it is also their representative on the network, opening up business opportunities and increasing sales.

Normally, dividing the web by objects will include 4 main objects: business websites, personal websites, non-profit organizations, and government websites.

II. 5 REASONS BUSINESS NEED A WEBSITE

After reading the above section, you will understand more about what is a website? And you’ve probably realized how important it is to have a website. Next, I will point out a few more main reasons why you need to have your own website:

1. Websites are considered representative offices for businesses, individuals, and organizations on the internet system.

For companies, what is displayed on the website is like a business face for customers and viewers to evaluate the level of professionalism. If the company has a website that looks clean and attractive, that is a strong plus point in the eyes of customers. In addition, the website is also considered as an asset of businesses, individuals and organizations in the long run.

2. A place to quickly and reliably update the operation situation, as well as business information

Information on the website is considered representative of the business. Especially for online businesses through the website, which gives customers detailed introductions about their products and services and constantly updates new products & services.

3. Competitive advantage over competitors

For example, when customers search for a product or service related to your business on google, what are the tools to help you have a competitive advantage? The answer is your business website. After searching on google, customers will have a comparison between competitors based on the initial information seen on websites. If a website leaves a strong impression and can bring a lot of information that customers need, it will be prioritized. As a result, it can be seen that the website influences the decision of which company to contact the customer first.

4. Operating 24/7 to help customers access the search at any time.

This is a place to make communication between businesses and customers easier, improving the customer care process. In addition, the company can extract basic information about customers from Google Analytics. From there, understand more about your customers, know what they are interested in so that they can make appropriate adjustments in their business strategies.

5. A website is the beginning of the online marketing process of your business.

Currently, in the marketing strategy, maximising the website’s value can bring a hundred times more business efficiency than traditional marketing.

As you know, if a marketing strategy only has enough resources to serve certain groups of people in traditional markets, it can be global on the internet. Because of that, companies need to act quickly to own a professional website to take advantage of its great benefits before saturation.

Ending:

Perhaps if you follow my article to the end, you will understand how important the website is. Hopefully, you can have your own plans to build and develop your website in the near future. Good luck!